Orijin African Herbal Spirit is a unique bitter sweet spirit. It is blended with the flavours of specially selected African herbs, roots and fruits.
Coming from the stables of Guinness Nigeria Plc, this drink was launched in December 2013. As the first ever premium bitters brand in Africa, Orijin Bitters exists to promote the vibrancy of modern African culture.
Tasting Notes
-
Appearance: A rich, deep amber-brown with golden hues.
-
Aroma: An aromatic bouquet of earthy herbs, cloves, and dried fruit, finished with a bright zest of bitter orange.
-
Palate: A complex, bittersweet symphony. Initial notes of sweet citrus and honey are quickly balanced by the deep, woody bitterness of traditional African roots and herbs.
-
Finish: Long, warm and spicy with a lingering herbal aftertaste that feels both medicinal and refreshing.
Accolades & Recognition
Since its inception, Orijin has been lauded by industry experts for its “runaway success” (as noted by Diageo CEO Ivan Menezes) and its ability to disrupt the traditional spirits market. It is widely recognised by spirits aficionados for:
-
Market Leadership: Holding over 50% market share in its category shortly after launch, proving its superior flavour profile against competitors.
-
Cultural Icon Status: Frequently cited by master blenders for its innovative use of traditional African botanicals that were previously overlooked by global spirit houses.
-
Consumer Choice: Consistently rated as a top-tier herbal spirit for its “nourishing” and “bold” character in regional reviews.
I came from India to attend a burial and visit friends.
Stumbled upon Kenya Cane and loved it.
During the last week of my 1 and a half month stay, I found this gem of a drink. Rest of the time, there was no Vat69 or KC or anything else but Origin and only Origin.
It’s fine and nourishing